Making Good Brands Happypr

Tag: public relations

Five Reasons Why You Should Be Working with Influencers

Companies are constantly finding new, creative ways to market their brands and products. Lately, we’ve been working with more influencers to amplify our clients’ brands.  As social media becomes a primary avenue for advertising content, and ever-changing algorithms and increasing ad rates make it harder to get a solid ROI on yesterday’s tactics, companies are

Mark Your Calendars: How to Identify Timely Pitching Angles

As a PR agency, our main goal is to get our clients publicity and make them, well, HAPPY.  We accomplish this in a variety of ways, but one of the most effective ways is by pitching timely topics the media wants. In other words, we make their jobs easy by serving them relevant news stories

Five Reasons We’re Excited About One of Grand Rapids’ Biggest Grand Openings

The wait for one of Grand Rapids’ largest ongoing developments is almost over. While team HAPPY PR is busy preparing for one of the most highly anticipated grand openings in West Michigan this fall, we wanted to take a moment to share some of the highlights and what we look forward to most about Studio

HAPPY takes on Funnel Hacking Live 2019

Earlier this year, the HAPPY team had the opportunity to attend ClickFunnels’ sold out Funnel Hacking Live 2019 event in Nashville, Tennessee. The four-day event attracted 4,500 ‘funnel hackers’ to the Gaylord Opryland Hotel, where attendees were given the opportunity to take their business to the next level, boost their leadership skills, and invest in

The Power of Earned Media

The media landscape is always changing, but one thing will always remain the same: positively positioning your product or business to the public is a vital way to increase awareness and grow your audience. At HAPPY, one of the many tactics we use to accomplish this for our clients is through earned media, which is