Publicity. Content. Influencers

Tag: public relations

PR Case Study: Girlpalooza

At HAPPY PR, we’re passionate about promoting B2C brands with powerful missions and impactful messages, and it’s always a bonus if they promote health and HAPPYness.  That’s why we were thrilled to work with Girlpalooza, a non-toxic beauty brand that empowers girls to believe in and be good to themselves. 

Benefits of Working With An Agency

One of the questions we get asked most frequently is, “what are the benefits of working with a public relations agency compared to working with freelancers, or hiring an in-house team?” We may be biased, but working with an agency has plenty of pros.  Here are a few of the ways working with a PR

Five Reasons Why You Should Be Working with Influencers

Companies are constantly finding new, creative ways to market their brands and products. Lately, we’ve been working with more influencers to amplify our clients’ brands. As social media becomes a primary avenue for advertising content, and ever-changing algorithms and increasing ad rates make it harder to get a solid ROI on yesterday’s tactics, companies are

Mark Your Calendars: How to Identify Timely Pitching Angles

As a PR agency, our main goal is to get our clients publicity and make them, well, HAPPY.  We accomplish this in a variety of ways, but one of the most effective ways is by pitching timely topics the media wants. In other words, we make their jobs easy by serving them relevant news stories

Five Reasons We’re Excited About One of Grand Rapids’ Biggest Grand Openings

The wait for one of Grand Rapids’ largest ongoing developments is almost over. While team HAPPY PR is busy preparing for one of the most highly anticipated grand openings in West Michigan this fall, we wanted to take a moment to share some of the highlights and what we look forward to most about Studio