At HAPPY PR, we’re passionate about promoting B2C brands with powerful missions and impactful messages, and it’s always a bonus if they promote health and HAPPYness. That’s why we were thrilled to work with Girlpalooza, a non-toxic beauty brand that empowers girls to believe in and be good to themselves.
While kids around the country are at home due to COVID-19, we know it’s a lot for parents to work, find fun activities for kids, and try to keep their sanity – all at once.
If you read our previous blog about how to refresh your brand, you’ll know our first piece of branding advice is to have a strong and consistent mission and brand identity. Knowing your mission is also key to pitching your brand, especially when you’re pursuing media coverage.
Opening a storefront, expanding to a bigger space, or adding another location is a big success! Celebrate this achievement by diversifying your event from other grand openings in order to make an impact on your target audience.